Top video marketing tips to improve your business

Video is not only called as content marketing trend, but it is now an integral part of many companies marketing strategy. According to research, including videos in your website or on any social media platform, then your landing page can increase conversion by more than 75% and also more than 90% of consumers share video to other people. So video can be one of the powerful tools for reaching and also engaging the audience. Video marketing is simply use of videos for promoting and telling people about your business, product and services which leads to increase engagement on digital and social channel help to educate audience, and to communicate with them with a new medium. So, learning Digital Marketing Courses in Pune you can easily learn skills of digital Marketing.

Here are some video marketing tips which will help to improve your business –

Create a schedule to post a video – Audience always expect regular content updates or they need you to be consistence, so it is important to think of your videos in terms of campaigns rather than just posting videos at random. Creating quality content of your videos and maintaining consistent posting schedule will definitely encourage your audience to come back for some more videos. So to keep your audience engaged in your content, you need to continue implementing new campaigns according to your posting schedule.
Publish stories – Rather than just posting videos about your brand, product or services, look for ways to tell stories with your videos. Because audience always look for something new and more, so incorporating stories into your video content can be a great way to improve online engagement.
Never forget about calls to action – You should never forget to include calls to action in your videos because if customers enjoy your video, but if they have no idea about what’s next then you may be pouring time and money down the drain which ultimately impact your business. So always include some text that links to your website and encourage your audience to know more about your business.
Optimize your videos with SEO content – Did you know that Google actually indexes your own YouTube videos?
So if someone is searching for your brand of a particular phrase, then you have the opportunity to show up multiple times in the same search list. To optimize your videos, all you have to do is include some keywords in your video descriptions.

You can also add shortened link with call to action which will encourage audience to visit your website or social media profile.

Upload some interesting thumbnail – Thumbnail is the first impression of your video, so put extra efforts in creating unique and attractive thumbnail to grab viewers’ attention on your videos.
Collaborate with other brands and influencers – When a trusted influencer recommends some brand or its products and service it actually feel more genuine and trustworthy than you yourself telling how great is our brand and service. You need to do that as well but with that you need to collaborate with trusted brands and influencers.
To conclude, make your video a key part of your marketing strategy so create some unique videos for your audience every time because you never know how a new idea or strategy can help you reach your desired goals and fulfil your strategy. Join India’s best Digital Marketing Institute in Pune with TIP.

How to Create a Ray Diagram for Compound Microscope?

The Compound Microscope is a special kind of microscope that features two sets of high resolutions lenses that are capable of providing a 2-dimensional image of the sample. And because of the presence of two lenses in this microscope, it is referred to as a compound microscope. Moreover, based on the purpose of these microscopes, they are differentiated into multiple types, such as Metallurgical Microscope, Fluorescence Microscope, Phase Contract Microscope, and Polarizing Microscope.

Compound Microscope Diagram and Parts
From the above Compound Microscope Ray diagram, as you can observe, there are different types of parts like Eye Piece, Mirror, Base, Course Adjustment Knob, Nose Piece, Stage, Pillars, Base, Fine Adjustment Screw, Body Tube, Handle, Base, Pillars, Objective Lens, and many more. Moreover, all the parts are differentiated into two types, Optical Parts, and Non-Optical Parts.

Functionality of Compound Microscope
As you know, there are many types of microscopes available, like the Compound Microscope. However, the main difference is that this microscope has the ability to magnify the complex system in an object. Moreover, there are two types of lenses involved in the Compound Microscope, each having its own function.

The first Lense acts as a magnifier, and it is placed close to the subject. While the second one, the ocular Lense helps the individual to view the 2-d image of the subject in more detail.

Besides, the working of the compound microscope is very simple, it just requires the light to pass through a transparent object. The result of this process is found in the form of an image, in the objective Lense, and not just that image formed under this Lense is a real image. Moreover, the ocular Lense is used to magnify the real image formed on the first Lens. And the image formed by this process is virtual.

Furthermore, unlike other types of microscopes, in this equipment, the light directly streams from the source to the eye, which is why it is often referred to as bright-field microscopes. Mainly because the image observed under this microscope is very brightly illuminated.

Advantages and Disadvantages of Compound Microscope
Here in this section, we will list the various pros and cons of the Compound Microscope.

Pros of Compound Microscope
It allows users to get a very detailed 2d image of the subject.

Instead of using external light sources, the compound microscopes come fitted with their very own light sources.

Moreover, the microscope is designed in such a way that it is very easy to use.

Cons of Compound Microscope
Unlike some other types of microscopes, the magnification available in this compound microscope is limited, after which the users cannot view the image of the subject anymore.

We have given a complete description of the Compound Microscope Function, Parts of Compounds Microscope, as well as its various advantages and disadvantages. If you want to learn all the complex topics in Physics like compound microscopes more easily, then the online interactive classes offered by Tutoroot might be beneficial for you. As it offers various amazing benefits like expert staff, cost-effective prices, doubt clearing sessions, best educational guides, and a lot more.

How to Prepare For UPSC Exam?

UPSC is a very big and prestigious examination conducted for the Indian Government Jobs, but it is not an easy one. You need to prepare well for this exam and make your preparation as effective as possible. Here are some tips that will make your preparation easy and effective.

Plan your study
Plan your study properly, because it is not just one exam, you will be preparing for different subjects. So, plan your study properly and make a schedule.

Also Read: Top UPSC coaching in Bhopal, MP

Prepare for the exam in small chunks
You need to make sure that you will be prepared enough for the exam in the entire subject and it will not be good to prepare in one subject and leave the rest. So, divide your study into smaller chunks and prepare for them.

Don’t spend more than two hours

It is a common mistake done by most of the students; they spend too much time in the preparation and don’t make sure that they are gaining any knowledge from it. Spending 2 hours in the preparation is more than enough on daily basis. But, you need to make sure that you are learning something.

Make use of study materials
You will get the study material for the exam from the online UPSC coaching. So, make sure that you will study from the coaching and it will be easier for you to score more marks in the exam.

Keep a record of your performance
It is very important to keep a record of your performance. Make sure that you are tracking the time you are spending in the preparation and also make sure that you are doing the revision of the topics which are going to appear in the exam.

Conclusion:
These were some simple tips to make your preparation easy and effective. If you follow these tips, then you will surely score more marks in the exam. So, start preparing for the exam and make your preparation as effective as possible.

About the Author:
Gaurav Marwaha is the director at Unique IAS Study Circle. It is an institute that offers both online and offline coaching for UPSC & IAS. It is also known for offering the best MPPSC coaching in Madhya Pradesh. The institute has a team of experienced and knowledgeable faculty members who are always ready to help students. The institute also has a well-stocked library that has all the resources that a student needs to prepare for the UPSC & IAS exam.

What are the Rules of Effective Online Coaching?

Integration of technology into educational practices has changed learning. No matter the level of education, maintaining standards and providing effective education is becoming a challenge. EdTech has brought in several strategies and standards for online coaching and help bridge that gap between online and offline teaching.

Here are 6 effective rules that make online coaching effective
1. Know the Technology

If you are new to the technology, take the time to explore it and get to know the features. Edtech offers wide opportunities and possibilities for teachers and students to interact and learn. Be informed of what you can achieve and also be aware of your limitations.

2. Expect Resistance

When introducing new technology, you can expect resistance. Keeping pace with the lessons, learning methods, and lack of face-to-face interactions can be challenging. Find ways to break through the barriers before beginning to teach.

3. Get Creative

This is a way to keep things alive, by using workshops, seminars, guest talks, and other teaching aids to make learning interesting. Using inspiration and creativity can encourage students to work harder and cultivate the yearning to learn.

4. Promote Communication

Reflect on topics that have been discussed before and talk about those that haven’t been completely discussed. Monitor participation and collaboration among the students. In case of individual sessions, maintain a good rapport with the student to create a amiable, resistance-free learning environment.

5. Request Periodic Feedback

Ask your students how you are doing as a teacher or coach. Make necessary improvements and include strategies to bridge gaps to ensure a continuous learning experience. This has to be done on a continuous basis, so that the teacher can make the necessary course corrections.

6. Establish Comfort

Set the tone and excitement levels so that fear, anxiety, and stress levels of learning online are negated. Humanize yourself by posting welcome videos or posts. Facilitate instant messaging and webcams to maintain effective communication between you and the students.

Finally, online coaching opens new avenues and can be deeply rewarding when used the right way. It creates a new generation of learning with interactive digital aids and facilitates effective communication with modern technology. Notably, online coaching methods do make a significant difference in comparison to traditional coaching methods. Hence, further discussions are needed to understand how best we can implement online programs for the maximum effect.

At Tutoroot we constantly try to boost the students performance levels for IGCSE, CBSE, ICSE, IB, IIT-JEE, NEET, Foundation courses. Trying to start your IGCSE grade 10 preparations, come join us. We assure you of guaranteed results.